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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?

A) Catalog
B) Directory
C) Channel
D) Dimensions

2. How are anonymous visitors tracked?

A) The customer must assign a unique alphanumeric identifier using a first-party cookie
B) Interaction studio assigns a unique alphanumeric identifier using a 3rd party cookie
C) The browser assigns a 3rd party cookie
D) Interaction studio assigns a unique alphanumeric identifier using a first-party cookie

3. A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

A) IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
B) IS users third party software to match anonymous and knows identifies
C) IS uses probability matching to determine if two or more profiles represent for user identity
D) IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify

4. What two features of interaction studio can be used in an open-time email campaign?

A) Recipe
B) Promotion
C) Survey
D) Attribute

5. A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the segment after viewing the homepage?

A) 1 hour
B) 30 minutes
C) Real-time
D) 15 minutes

Solutions: