Exam Name: IBM Big Data and Analytics Sales Mastery v2
Certification Provider: IBM
Corresponding Certification: Sales Mastery
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Updated: Aug 31, 2026
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IBM M2090-743 Exam Overview:
| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM Big Data and Analytics Sales Mastery v2 |
| Exam Number: | M2090-743 |
| Real Exam Qty: | 44 |
| Certificate Validity Period: | 2 years |
| Available Languages: | English |
| Exam Format: | Multiple Response, Multiple Choice |
| Exam Duration: | 90 minutes |
| Passing Score: | 75% |
| Related Certifications: | IBM Big Data and Analytics Sales Specialist |
| Exam Price: | USD 100–200 (region-dependent) |
| Recommended Training: | IBM Big Data and Analytics Sales Mastery v2 Training IBM Big Data and Analytics Sales Resources |
| Exam Registration: | Pearson VUE Registration IBM Certification Portal |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or onsite at Pearson VUE authorized centers |
| Pre Condition: | No formal prerequisites; recommended sales experience with data solutions |
| Official Syllabus URL: | https://www.ibm.com/training/certification/m2090-743 |
IBM M2090-743 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Solution Positioning and Competitive Differentiation | 25% | - Articulate IBM advantages over competitors - Address common customer objections |
| Topic 2: Big Data and Analytics Market and Opportunity | 25% | - Define big data characteristics and business drivers - Identify industry use cases and value propositions |
| Topic 3: Sales Strategy and Customer Engagement | 15% | - Demonstrate ROI and business outcomes - Qualify opportunities and identify stakeholders |
| Topic 4: IBM Big Data and Analytics Portfolio | 35% | - IBM SPSS and predictive analytics offerings - IBM Watson Foundations and cognitive analytics - IBM Data Warehouse and Db2 Analytics Accelerator - IBM BigInsights and Hadoop-based solutions |
FAQs for IBM Big Data and Analytics Sales Mastery v2 Candidates
The M2090-743 exam leads to the IBM Sales Mastery certification from IBM. It is positioned at the Sales Mastery level. The exam validates the knowledge and skills expected of candidates preparing for IBM Big Data and Analytics Sales Mastery v2.
Related certifications include:
- IBM Big Data and Analytics Sales Specialist
The M2090-743 exam includes 44 questions and allows 90 minutes. Before test day, divide the available time by the number of questions in a timed practice set to establish a steady per-question pace. If a difficult item starts consuming too much time, mark it for review and move forward instead of losing momentum. A full timed practice session can help you decide when to move on, when to return, and how much buffer to reserve for a final check.
The passing score for M2090-743 is 75%, and the official exam fee is USD 100–200 (region-dependent). Because a retake requires paying the exam fee again, use timed practice results as a readiness check before scheduling your next attempt. If your performance remains inconsistent, continue reviewing weak domains and repeat a timed session before booking the exam.
No formal prerequisites; recommended sales experience with data solutions
Eligibility rules can change, so confirm the current requirements on the official exam page before registering.
You can register through the official channels listed below:
The available exam delivery method is Online proctored or onsite at Pearson VUE authorized centers.
The official training options include:
After reviewing the recommended training, reinforce what you learned with Actual4dump's 20 practice questions for M2090-743.
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If you purchase the corresponding M2090-743 preparation material and do not pass that exam within 60 days of purchase, you may apply for a full refund under the 100% Money Back Guarantee. The request requires a scanned exam enrollment slip and the official Score Report PDF, submitted within two days after the exam. Eligible requests are processed within seven days.
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The current M2090-743 outline is organized into 4 top-level domains. The first listed areas include:
- IBM Big Data and Analytics Portfolio (35%)
- Sales Strategy and Customer Engagement (15%)
- Solution Positioning and Competitive Differentiation (25%)
Review the Exam Topics section above for the complete outline and any nested subtopics.
IBM Big Data and Analytics Sales Mastery v2 Sample Questions:
Question 1
What is the problem BigInsights solves for our customer?
A. Our customers want to explore data, extract, load, and transform the data into trusted information then move into a PureData for Analytics environment for analysis.
B. Our customers want to have a single view of the customer and maintain the 'golden' record of enterprise information that will be 'pushed' to every application that needs that information.
C. Our customers want to manage new data sources in an efficient way. They want to acquire, grow & analyze data in order to stay competitive & grow their business.
D. Our customers want Hadoop to be able to analyze data in motion.
Question 2
What are compelling reasons for a business to act on modernization?
A. IT has significant staffing levels that attempt to manage data complexity
B. Data Warehouse capabilities are not keeping up with business expectations
C. Their competitors are leveraging big data
D. B and C
Solutions:
| Question 1 Answer: A | Question 2 Answer: C |
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