Exam Name: Oracle Data Management Platform Cloud 2017 Implementation Essentials
Certification Provider: Oracle
Corresponding Certification: Oracle Marketing Cloud
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Oracle 1z1-952 Exam Overview:
| Certification Vendor: | Oracle |
|---|---|
| Exam Name: | Oracle Data Management Platform Cloud 2017 Implementation Essentials |
| Exam Number: | 1Z0-952 |
| Exam Format: | Multiple Choice |
| Exam Price: | $245 USD |
| Exam Duration: | 120 minutes |
| Passing Score: | 65% |
| Certificate Validity Period: | 18 months |
| Available Languages: | English |
| Real Exam Qty: | 75 |
| Recommended Training: | Oracle University Training - Data Management Platform |
| Exam Registration: | Oracle Certification Registration |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or testing center (Oracle authorized testing provider) |
| Pre Condition: | No formal prerequisites required, but knowledge of digital marketing and data management concepts is recommended. |
| Official Syllabus URL: | https://education.oracle.com |
Oracle 1z1-952 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Audience and Identity Management | - Identity resolution
|
| Topic 2: Oracle Data Management Platform Overview | - Architecture and Core Components
|
| Topic 3: Data Ingestion and Management | - Taxonomy and classification
|
| Topic 4: Platform Implementation and Administration | - Integration and APIs
|
| Topic 5: Reporting and Analytics | - Campaign performance reporting
|
FAQs for Oracle Data Management Platform Cloud 2017 Implementation Essentials Candidates
The 1z1-952 exam leads to the Oracle Data Management Platform Cloud 2017 Implementation Essentials certification from Oracle. It is positioned at the Professional level. The exam validates the knowledge and skills expected of candidates preparing for Oracle Data Management Platform Cloud 2017 Implementation Essentials.
The 1z1-952 exam includes 75 questions and allows 120 minutes. Before test day, divide the available time by the number of questions in a timed practice set to establish a steady per-question pace. If a difficult item starts consuming too much time, mark it for review and move forward instead of losing momentum. A full timed practice session can help you decide when to move on, when to return, and how much buffer to reserve for a final check.
The passing score for 1z1-952 is 65%, and the official exam fee is $245 USD. Because a retake requires paying the exam fee again, use timed practice results as a readiness check before scheduling your next attempt. If your performance remains inconsistent, continue reviewing weak domains and repeat a timed session before booking the exam.
No formal prerequisites required, but knowledge of digital marketing and data management concepts is recommended.
Eligibility rules can change, so confirm the current requirements on the official exam page before registering.
You can register through the official channels listed below:
The available exam delivery method is Online proctored or testing center (Oracle authorized testing provider).
The official training options include:
After reviewing the recommended training, reinforce what you learned with Actual4dump's 75 practice questions for 1z1-952.
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The current 1z1-952 outline is organized into 5 top-level domains. The first listed areas include:
- Oracle Data Management Platform Overview
- Audience and Identity Management
- Platform Implementation and Administration
Review the Exam Topics section above for the complete outline and any nested subtopics.
Oracle Data Management Platform Cloud 2017 Implementation Essentials Sample Questions:
Your client deployed the BlueKai CoreTag across all pages of their website with the intention of collecting user level attributes for all users visiting their site in the DMP. The data taxonomy has been defined and proper data classification rules are in place. They are very interested in understanding unique user trends across all the categories in their private taxonomy over the past month and would like to see a daily breakdown of counts across each category in the taxonomy.
Which DMP report will allow you to produce this data?
- A. Provider Inventory report
- B. Provider Category report
- C. Schedule Hits report
- D. Provider Exchange report
- E. Site Hits report
Correct Answer: E 🗳️
Which scenario requires taxonomy updates?
- A. Some categories have more than 100,000 inventory.
- B. All categories have inventory of more than 10,000 users.
- C. No categories have inventory of more than 10,000 users.
- D. Some categories have zero inventory.
Correct Answer: A 🗳️
Your client has an account with Oracle - Maxymiser and they want to configure the app for this platform within the Oracle DMP and ensure that their pricing model allows them to purchase data on a cost per impression basis.
What campaign solution and pricing model must you select?
- A. Dynamic creative optimization | flat fee
- B. Social | real-time bidding
- C. Site optimization | flat fee
- D. Email | auction
- E. Media targeting | cost-per-stamp
- F. Search | % of spend
Correct Answer: F 🗳️
Describe the features of an Audience Injection App that uses SDT.
- A. BlueKai programmatically creates audience objects in the channel partner's platform via the API and the API returns the object used in the channel partner's platform for storing and targeting users.
- B. The client will whitelist the categories included in the data delivery, which enables you to get the names and IDs of the client's categories.
- C. The client shares the audience with you. This will generate an email notification that includes the audience composition.
- D. The client shares the audience with you, which enables you to get the audience name and composition from your BlueKai seat.
Correct Answer: A 🗳️
You are working with a client to help guide their seat governance structure. After discussing their company policies and procedures, you discover that each region follows its own protocols, operations are for the most part independent and they might benefit from discretionary data-sharing between regions.
Based on what you have learned, which seat governance option should you recommend?
- A. Global template with local nuances
- B. Global DMP nerve center
- C. A single seat shared by all regions
- D. Full agency control
- E. Horizontal regional empowerment
Correct Answer: C 🗳️
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